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Gester Instruments | Professional Textile Testing Equipment Manufacturers Since 1997


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The impact of Europe's cancellation of the Christmas market on my country's foreign trade

Recently, due to the outbreak of the epidemic in India and no inflection point, the epidemic in China has been effectively controlled, and production capacity has recovered significantly. In order to ensure the smooth progress of holiday promotions, European and American countries have transferred orders to China one after another. The cold winter expectations brought about by the superimposed La Niña effect, as well as the bookings of domestic events such as Double Eleven, have made the textile market bloom everywhere. However, there are several pieces of news that will undoubtedly bring negative effects to the export market. Due to the outbreak of the second wave of new coronary pneumonia in Europe, many European countries have adopted anti-epidemic blockade measures. According to incomplete statistics, at least Germany, France, Ireland, Italy, Spain, Czech Republic, Belgium, United Kingdom (England), Austria , Greece, the Netherlands, Poland and other 12 European countries announced to contain the epidemic“blockade”Orders, and some countries have repeatedly announced the cancellation of this year's Christmas market. According to a report by Deutsche Presse Announcement on the 27th, following Frankfurt and Erfurt, Germany's most famous and largest Christmas market in Nuremberg also announced the cancellation of Christmas sales on the 26th. The market attracts more than two million people every year, including foreign tourists who come here. On the 22nd and 26th, respectively, the Christmas markets in Strasbourg, France and Prague, Czech Republic announced the cancellation. According to reports, the Christmas market usually starts at the end of November each year and ends on the 24th of December. During this period, the bustling market is like a fairy tale world for tourists to taste traditional food and buy small commodities. In addition, there are media reports showing that overseas brands importing into China also seems to be hindered. According to a report by CNBC News on October 28, as China's Double Eleven shopping festival approaches, a survey by global consulting firm AlixPartners shows that Chinese consumers will have more purchasing power than ever before, 66% of people will buy domestic brands, 57% plan to buy fewer U.S. brands this year, and 39% will buy fewer European brands. Chinese consumers overall will spend more this year than ever as the country's economy recovers from the COVID-19 pandemic, according to a survey of 2,029 Chinese adult consumers conducted by Ariplatin between Sept. 30 and Oct. 6. . 39% of Chinese consumers plan to spend more on Singles' Day this year than last year, while only 15% plan to cut back

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